The redesigned site was launched on Tuesday 17 September. The new website reflects the new Imperial brand, as well as updating the global navigation, improving the visitor experience.
Staff, students and the wider Imperial community were consulted as part of the project, taking part in surveys, focus groups and user testing. We also worked to make the website more accessible as a key part of the project.
This included a new site-wide design, new page layouts, navigation, and information architecture, all based on user requirements. We also incorporated the new Imperial brand, developed in parallel with this project. Accessibility and inclusivity were at the heart of the new website design.
The aims of the new Imperial website are to:
- Be sector leading
- Represent Imperial as a leading STEMB University
- Implement a new design and templates to represent the Imperial brand
- Have accessibility and inclusivity at its heart
- Improve the user experience and way finding
- Review and improve governance and content
Next steps
We will continue to implement an audience-focused content strategy, working with teams across Imperial to review and improve (or remove) content that has built up over the last ten years of the website's life cycle. We will also implement a new site search, news website redesign and governance review.
Contact us
If you have any questions or feedback about the website redesign project, please review our Frequently asked questions first or submit a new question via this query form.