Behaviour, Business Models and Societal Change
Engineering interventions in isolation will not suffice to address the global intractable challenge of plastic pollution. Cognitive science, business model innovations along the value chain, socio-technical transitions and environmental policy development are essential in ensuring that functionality is preserved and utility increased whilst they are decoupled from waste generation. This work informs the processes that will allow consumers to increase material reuse and businesses to increase resource recovery. It also informs the development of incentives and other policies to internalise the environmental benefit of novel materials, products and delivery methods.
Researchers involved
Weston Baxter
![Weston Baxter](https://pxl-imperialacuk.terminalfour.net/fit-in/428x572/filters:upscale()/prod01/channel_2/media/migration/research-groups/Weston-7123--t_1499766152414_x1--tojpeg_1540396416356_x4.jpg)
Weston Baxter
Dyson School of Design Engineering
Mark Burgman
![Mark Burgman](https://pxl-imperialacuk.terminalfour.net/fit-in/428x572/filters:upscale()/prod01/channel_2/media/migration/research-groups/IMG_1827--t_1501089854989_x1--tojpeg_1540397961958_x4.jpg)
Mark Burgman
Centre for Environmental Policy
Arturo Castillo Castillo
![Arturo Castillo Castillo](https://pxl-imperialacuk.terminalfour.net/fit-in/428x572/filters:upscale()/prod01/channel_2/media/migration/research-groups/Bewerbungsbild--t_1493217872149_x1--tojpeg_1540394363569_x4.jpg)
Arturo Castillo Castillo
Centre for Environmental Policy
Laurence Evans
![Laurence Evans](https://pxl-imperialacuk.terminalfour.net/fit-in/428x572/filters:upscale()/prod01/channel_2/media/migration/research-groups/Placeholder--tojpeg_1540398490165_x4.jpg)
Laurence Evans
Centre for Environmental Policy
Roger Fradera
![Roger Fradera](https://pxl-imperialacuk.terminalfour.net/fit-in/428x572/filters:upscale()/prod01/channel_2/media/migration/research-groups/portrait--tojpeg_1540398095192_x4.jpg)
Roger Fradera
Centre for Environmental Policy
Jose Furtado
![Jose Furtado](https://pxl-imperialacuk.terminalfour.net/fit-in/428x572/filters:upscale()/prod01/channel_2/media/migration/research-groups/Placeholder--tojpeg_1540397771358_x4.jpg)
Jose Furtado
Centre for Environmental Policy
Alyssa Gilbert
![Alyssa Gilbert](https://pxl-imperialacuk.terminalfour.net/fit-in/428x572/filters:upscale()/prod01/channel_2/media/migration/research-groups/portrait--tojpeg_1540397148201_x4.jpg)
Alyssa Gilbert
Grantham Institute for Climate Change
Ben Halpern
![Ben Halpern](https://pxl-imperialacuk.terminalfour.net/fit-in/428x572/filters:upscale()/prod01/channel_2/media/migration/research-groups/portrait--tojpeg_1540393443159_x4.jpg)
Ben Halpern
Life Sciences (Silwood Park)
Poppy Lakeman Fraser
![Poppy Lakeman Fraser](https://pxl-imperialacuk.terminalfour.net/fit-in/428x572/filters:upscale()/prod01/channel_2/media/migration/research-groups/portrait--tojpeg_1540398025424_x4.jpg)
Poppy Lakeman Fraser
Centre for Environmental Policy
Stefan Leutenegger
![Stefan Leutenegger](https://pxl-imperialacuk.terminalfour.net/fit-in/428x572/filters:upscale()/prod01/channel_2/media/migration/research-groups/portrait--tojpeg_1541087158198_x4.jpg)
Stefan Leutenegger
Computing
Ralf Martin
![Ralf Martin](https://pxl-imperialacuk.terminalfour.net/fit-in/428x572/filters:upscale()/prod01/channel_2/media/migration/research-groups/portrait--tojpeg_1540398723882_x4.jpg)
Ralf Martin
Imperial Business School
Morena Mills
![Morena Mills](https://pxl-imperialacuk.terminalfour.net/fit-in/428x572/filters:upscale()/prod01/channel_2/media/migration/research-groups/Morena-Mills--t_1479825117340_0--t_1493894338004_x1--tojpeg_1540393506284_x4.jpg)
Morena Mills
Life Sciences (Silwood Park)
Mirabelle Muuls
![Mirabelle Muuls](https://pxl-imperialacuk.terminalfour.net/fit-in/428x572/filters:upscale()/prod01/channel_2/media/migration/research-groups/portrait--tojpeg_1540398566631_x4.jpg)
Mirabelle Muuls
Imperial Business School
Laurens Vandeweghe
![Laurens Vandeweghe](https://pxl-imperialacuk.terminalfour.net/fit-in/428x572/filters:upscale()/prod01/channel_2/media/migration/research-groups/portrait--tojpeg_1540398782943_x4.jpg)
Laurens Vandeweghe
Imperial Business School
Francisco Veloso
![Francisco Veloso](https://pxl-imperialacuk.terminalfour.net/fit-in/428x572/filters:upscale()/prod01/channel_2/media/migration/research-groups/Photo--t_1501497952219_x1--tojpeg_1540398669677_x4.jpg)
Francisco Veloso
Imperial Business School
Ans Vercammen
![Ans Vercammen](https://pxl-imperialacuk.terminalfour.net/fit-in/428x572/filters:upscale()/prod01/channel_2/media/migration/research-groups/Knight-8023--t_1518785283005_x1--tojpeg_1540397838769_x4.jpg)
Ans Vercammen
Centre for Environmental Policy