48 hours to design, validate, plan & pitch ground-breaking food products

Food Hack 2020 will bring together experts from across the food industry to bridge the gap between research and the market. Using Sprint & Lean Start Up methodology, multi-disciplinary teams will each design an innovative food proposition which harnesses the health benefits of a natural genetic variation in peas with the ultimate aim of preventing diabetes and cardiovascular disease. 

Begin the Hack with an early idea, and you will finish with a clear product, roadmap, business proposition and pitch. New propositions will be taken forward as proof-of-concepts and will be considered for further development.

Who is this opportunity for?

Experienced marketing, commercial and technology professionals from SMEs across the food supply chain, including breeders, growers, processors, manufacturers, brands, retailers, consumer insight experts and academia.

Work alongside & pitch to industry leaders

• Collaborate with specialists across the food supply chain.
• Explore emerging consumer needs, expectations and frictions
.
• Practice progressive innovation methodology.
• Accelerate research that could impact the lives of millions.
• Shape the future food industry and develop innovative health propositions.

26-28 February, 2020 at the Imperial College Advanced Hackspace

WED 26TH, 18:00-20:00

• Meet Hack participants over drinks.
• Learn about the research from leaders in Imperial College London and Quadram Institute.
• Explore the opportunity.
• Prepare for the next two days.
• Network with industry leaders and academics.

THU 27TH, 9:00-18:00

• Explore consumer challenges to generate dozens of solutions to your brief. Collaboratively narrow down your ideas until a single option is identified.
• Validate your idea and identify supply chain challenges with mentors from SMEs across the food supply chain.

FRI 28TH, 9:00-19:00

• Plan your proof-of-concept and roadmap to market
• Define your business model. 
• Pitch your idea in front of a panel of academic & corporate experts.

Please visit website link for further information about the event and how to apply:   Find out more about Food-Hack 2020 and how to register

Accelerate cutting-edge research

Imperial College London, Quadram Institute and John Innes Centre Germplasm Resources Unit have identified a natural genetic variation in peas which has a positive impact on controlling blood glucose levels and preventing Diabetes and Cardiovascular Diseases.

The research was funded by the Biotechnology and Biological Sciences Research Council (part of UK Research and Innovation) and enabled by the John Innes Centre Germplasm Resources Unit.