Let our world-class experts provide future-focused thought leadership on healthcare. From specific technology to transformational projects, economics and public health have a big effect on each other. How will COVID-19 push the digital transformation of businesses? Its economic impact changes day-to-day, but could we have foreseen it? Make better decisions with our forward-thinking thought leadership hub.
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Coronavirus and the future of healthcare: What are technology companies doing?
A look into how technology companies are responding to the outbreak of coronavirus
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Imbalanced inhalation: inequality in air pollution in London’s open spaces
More than a quarter of London’s "lungs of the city" poisoned by air pollution
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Binge drinking: is early exposure to alcohol ads to blame?
The alcohol industry must act now to safeguard children’s physical and mental health
![Andreas Eisingerich Imperial College Business School](/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2019-08/Andres_Eisingerich12%20960x576.jpg?h=27a93da2&itok=f1gtCLKq)
Level up: lessons from video games make fitness apps more successful
Gamification can be a powerful tool to encourage people to change their behaviour, but if implemented poorly can drive them away
![Marisa Miraldo](/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2019-05/Miraldo%2C%20Marisa.jpg?h=3d8cb365&itok=Fep1Yqdg)
How to make healthy eating easier
Understanding how our attitudes to risk and our level of self-control influence our food choices
![Dr Katharina Hauck](/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2019-05/Dr%20Katharina%20Hauck.jpg?h=412b258c&itok=_yLamQAI)
Spanish flu centenary: the vital role of health economists in tackling infectious disease outbreaks
As epidemic threats like influenza, Zika and Ebola increase, there has never been a greater need for health economists to guide prevention and reaction strategies
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NHS in crisis: what Scotland can teach England
The measures ordered by the NHS to try to deal with sustained pressure on the emergency care system have highlighted the difficulties of piecemeal approaches
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NHS in crisis: waiting times will only improve if we fix the whole system
The UK’s National Health Service is facing another winter of deferred treatments
![Eliana Barrenho](/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2019-08/Eliana%20Barrenho_960x576px.png?h=480c4500&itok=gFo1lssr)
Is there a cure for inequality in drug innovation?
Is there a cure for inequality in drug innovation?
![Carol Propper](/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2019-05/Propper%2C%20Carol.jpg?h=c6980913&itok=BhT7zMyS)
Dropping out of the postcode lottery: do competition and choice improve healthcare?
Dropping out of the postcode lottery: do competition and choice improve healthcare?
![Marisa Miraldo](/business-school/sites/default/files/styles/focalpoint_5x4_560/public/2019-05/Miraldo%2C%20Marisa.jpg?h=3d8cb365&itok=Fep1Yqdg)
Can we build a culture of innovation in healthcare?
Dr Marisa Miraldo discusses ways to accelerate innovation in healthcare for the benefit of patients, healthcare providers, and industry