Marketing

Raconteur (The Times) quotes Dr Rajesh Bhargave on what coronavirus means for consumer spending

30 November 2020

Marketing

Coronavirus: What will Black Friday look like in 2020?

9 November 2020

Professor Andreas Eisingerich and Dr Yu-Ting Lin explore how anxiety influences people's spending decisions in Forbes

21 October 2020

Dr Rajesh Bhargave reveals why retailers should be wary of changing their prices in The Guardian

21 July 2020

Strategy & Leadership

3 times brands courted controversy

7 July 2020

Health

Binge drinking: is early exposure to alcohol ads to blame?

15 July 2019

Marketing

Coronavirus, marketing and “the new normal”: 3 tips for connecting with your customers

20 May 2020

Marketing

Coronavirus: 3 things to know about your marketing budget during the pandemic

15 May 2020

Alumni

Marketing personalisation panel discussion

3 December 2019

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